Case StudiesWeb DevelopmentCase StudySEO

How Five Compulance Launches Nailed Their Niches in 2025

Compulance Studio Team3 October 202511 min read

Dive into the Compulance playbook behind Dalmat Electrical, Saab Doors, Adelaide Construction Works, FundGuru, and Hub of Tech Gear—and see how industry-specific UX and SEO drove measurable wins.

Why relevance beats generic templates

Each of these launches started with research: riding along with sparkies, walking ACW job sites, sitting with FundGuru brokers, and mapping how Saab Doors' sales reps filter specifications. The result is five websites that speak the language of their audience instead of shouting into the void.

Below is a breakdown of how design, content, performance, and automation choices aligned with real business goals in trades, construction, finance, and tech commerce.

Dalmat Electrical Services — industrial credibility on demand

Dalmat services industrial depots, commercial assets, and residential strata across NSW. We rebuilt the site around those three buyer journeys with service landing pages, structured project evidence, and credential call-outs that reassure procurement teams.

Quote forms now capture priority, site access, and compliance requirements up front, reducing back-and-forth for the 25+ year-old team.

  • Lead enquiries up 32% within 45 days of launch
  • 12k+ historic jobs migrated into a structured project gallery
  • Mobile-first quoting flow trims call-backs by 18%

Saab Doors — product discovery built for specifiers

Architects and builders need to compare interior, exterior, and special-purpose doors quickly. We introduced product filters by fire rating, acoustic class, and application, backed by downloadable spec sheets for NSW, VIC, and ACT regulations.

A lightweight performance budget (0.9s FCP on throttled 4G) protects rankings while trade enquiry funnels sync straight into the sales CRM.

  • Interactive product filters surface compliant options in two clicks
  • Qualified trade quote submissions up 48% month-on-month
  • Rich specification hub increases repeat visits from architects

Adelaide Construction Works — hyper-local proof for every suburb

Prospects want to see retaining walls, site cuts, and concreting close to home. We shipped a location-aware project library with before/after galleries, warranty wording, and licencing proof that answers the most common objections.

Automated call-back workflows feed crews the next-day schedule while analytics reveal which service areas are hottest.

  • Local search impressions for retaining wall keywords up 61%
  • Quote response time down 35% with automated scheduling
  • Service library covers site cuts, fencing, concrete, decking, and more

FundGuru — streamlined lending journeys that convert

FundGuru brokers juggle vehicle, equipment, home, and business finance. We built dedicated funnels for each category with rate explainers, lender panels, and proof points that build trust without drowning users in detail.

A multi-step application routes data to the right broker instantly, keeping approvals competitive even in tight credit markets.

  • Completed applications up 29% compared with the legacy form
  • Smart routing trims approval turnaround by 40%
  • Category pages cover car, truck, equipment, and mortgage finance

Hub of Tech Gear — AI automation at marketplace scale

This marketplace curates technology bundles from multiple suppliers. We layered AI enrichment over supplier feeds to clean product data, predict complimentary bundles, and keep SEO metadata fresh without manual effort.

Stripe Connect and a guided checkout reduce friction for both vendors and buyers, while dashboards surface real-time inventory risks.

  • AI refreshes 2k+ SKUs nightly with pricing and availability checks
  • Checkout drop-off reduced by 55% after UX testing
  • Predictive bundles lift average order value by 18%

What your next project gets with Compulance

Every engagement kicks off with a discovery workshop so we can document the buyer journey, integrations, compliance constraints, and the KPIs that matter. From there we prototype quickly, test with stakeholders, and ship a performance-first build measured against Lighthouse, Core Web Vitals, and conversion goals.

Ready to roll? Book a free IT assessment, get access to the client portal, and let's map out a rollout that makes sense for your team.

  • Book a free IT assessment
  • Access the Compulance client portal
  • Launch faster with proven delivery frameworks

Plan your next launch with Compulance

Ready to replicate these results? Book a complimentary IT and digital strategy session with our delivery team.